Sonaflo · MARKET Trends

Aggregated Global BLS Data Trends.

Market Trends turns the collective Sonaflo data set into a living trends engine, revealing category momentum, competitive shifts, and audience behavior across the broader market. See where demand is rising, where it’s softening, and how your space is evolving so your planning, pitches, and investments stay one step ahead.

Agencies

Turn Market Trends into your planning edge. Spot rising categories, shifts in audience sentiment, and white-space opportunities before they show up in traditional reports, so you can bring proactive recommendations to clients and back every big idea with normalized, cross-source proof.

Publishers

See where the market is moving across your portfolio. Market Trends highlights which categories and advertisers are growing, where you’re over- or under-indexed, and where new budget is likely to appear—so revenue, marketing, and product teams can prioritize the right verticals, packages, and partnerships..

Brand Direct

Market Trends gives you a live read on the category around you—where demand is heating up, which competitors are gaining ground, and which audiences are in play. Use it to pressure-test plans, size opportunities, and steer investment toward the markets and moments with the most upside.

market TRENDS

UX

MARKET TREND

FEATURES

Brand Trends

See market- and brand-level performance in one normalized view, instead of stitching together one-off reports from different tools and measurement sources.

Market Trends

Aggregated brand lift and outcome data normalized to reveal cross-market trends in brand health, demand, category momentum, and competitive shifts.

Signal & Alert Notifications

Highlight major shifts, emerging winners, and underperformers so strategy and sales teams know exactly where to lean in or course-correct.

Flexible Filters & Lenses

Slice by brand, category, channel, audience, market, and time range (flight, QoQ, YoY) so each team can pull the view that matches their planning questions.

Brand KPI Health Checks

Monitor Key KPIs, making it obvious where brand performance is improving, holding, or slipping.

Deck-Ready Trend Outputs

Feed Trends views straight into DeckMate for QBRs, category reviews, and strategy decks, turning always-on monitoring into polished narratives.

Portfolio Share & Growth Signals

View share and growth opportunity —see how your properties perform vs. the market and which advertisers and categories are gaining momentum across your brand portfolio.

Brand Planning Console

View how your brand is tracking vs. the category, where demand is building or eroding, and which channels, partners, and messages are actually driving lift over time.

Data Pilot Decision Console

View which media and creative strategies consistently outperform, where category and competitor momentum is shifting, and how to pilot your next brief with fact.

See the shift, move first.

Budget trend based spend for your next advertising campaign.

Request Demo

Talk To Sales