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Velora Roadster — Q3 2026 Repositioning

DISQO2 Jul 2026Velora MotorsNo campaign named

Access
Owned by this organizationCommissioned here. Cannot be withdrawn.
Extraction confidence
100%Ingested by upload
Source document
report.pdfPreview not available yet — the file is stored and will be viewable here in a later release.

This study is generated. It comes from the synthetic corpus used for testing, not from a vendor report. No figure below was measured.

Results

35 results across 7 KPIs. Every result cites the page it was extracted from.

Ad recall

Ad recall by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M24.6%37.5%-12.9-34.4%32,489 / 18,530Not significant95% conf. · p=0.262p. 5
All66.9%40.0%+26.967.3%39,151 / 21,142Significant95% conf. · p=0.048p. 5
M37.9%29.0%+8.930.7%16,578 / 43,942Significant95% conf. · p=0.014p. 5
Northeast56.6%49.0%+7.615.5%33,096 / 28,456Significant95% conf. · p=0.013p. 5
desktop62.3%41.3%+21.050.8%12,122 / 1,039Significant95% conf. · p=0.035p. 5

Aided awareness

Aided awareness by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M51.9%45.6%+6.313.8%44,762 / 30,194Significant95% conf. · p=0.022p. 4
All42.1%48.4%-6.3-13.0%17,522 / 8,295Significant95% conf. · p=0.009p. 4
M43.8%40.6%+3.27.9%9,748 / 15,722Significant95% conf. · p=0.037p. 4
Northeast64.1%61.4%+2.74.4%2,201 / 11,013Significant95% conf. · p=0.017p. 4
desktop61.6%54.8%+6.812.4%30,951 / 39,474Significant95% conf. · p=0.041p. 4

Consideration

Consideration by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M38.3%37.4%+0.92.4%47,497 / 29,275Not significant95% conf. · p=0.132p. 7
All34.5%30.7%+3.812.4%1,018 / 37,599Significant95% conf. · p=0.014p. 7
M43.4%39.5%+3.99.9%45,085 / 24,931Significant95% conf. · p=0.035p. 7
Northeast29.7%25.2%+4.517.9%3,407 / 33,348Significant95% conf. · p=0.022p. 7
desktop22.3%20.6%+1.78.3%9,423 / 39,944Significant95% conf. · p=0.039p. 7

Favorability

Favorability by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M35.6%39.9%-4.3-10.8%41,006 / 20,279Not significant95% conf. · p=0.075p. 10
All49.3%52.8%-3.5-6.6%35,074 / 27,959Significant95% conf. · p=0.033p. 10
M27.9%27.1%+0.83.0%3,378 / 40,655Not significant95% conf. · p=0.298p. 10
Northeast44.5%40.7%+3.89.3%28,951 / 49,351Significant95% conf. · p=0.036p. 10
desktop51.4%46.6%+4.810.3%39,027 / 5,943Significant95% conf. · p=0.047p. 10

Intent

Intent by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M17.2%11.2%+6.053.6%27,789 / 49,900Significant95% conf. · p=0.023p. 8
All11.3%9.4%+1.920.2%40,710 / 1,827Significant95% conf. · p=0.027p. 8
M25.4%24.4%+1.04.1%24,355 / 769Not significant95% conf. · p=0.231p. 8
Northeast13.6%19.4%-5.8-29.9%18,599 / 40,983Significant95% conf. · p=0.024p. 8
desktop26.7%21.7%+5.023.0%48,835 / 1,790Significant95% conf. · p=0.003p. 8

Message recall

Message recall by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M45.6%34.2%+11.433.3%32,508 / 20,695Significant95% conf. · p=0.041p. 6
All33.2%21.9%+11.351.6%31,656 / 45,970Significant95% conf. · p=0.034p. 6
M44.4%23.9%+20.585.8%20,557 / 32,211Significant95% conf. · p=0.041p. 6
Northeast32.5%15.3%+17.2112.4%25,375 / 1,668Significant95% conf. · p=0.045p. 6
desktop29.9%18.4%+11.562.5%721 / 4,827Significant95% conf. · p=0.008p. 6

Purchase intent

Purchase intent by audience cell
AudienceExposedControlLiftRel. liftn (exp / ctrl)SignificanceSource
18-49 · M17.2%15.8%+1.48.9%18,809 / 42,390Significant95% conf. · p=0.009p. 9
All12.6%10.4%+2.221.2%34,745 / 4,228Significant95% conf. · p=0.009p. 9
M21.2%18.8%+2.412.8%48,238 / 1,622Significant95% conf. · p=0.005p. 9
Northeast21.4%17.7%+3.720.9%47,438 / 6,249Significant95% conf. · p=0.042p. 9
desktop13.6%12.7%+0.97.1%5,649 / 3,417Not significant95% conf. · p=0.056p. 9

Methodology, as reported

Extracted from the source document. Sonaflo does not edit or infer these.

brand name
Velora Roadster
campaign name
Q3 2026 Repositioning
channel
CTV
flight end date
2026-07-28
flight start date
2026-07-02
geography
US
methodology
brand_lift
vendor canonical slug
disqo
vendor display name
DISQO